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City of Zagreb
City Office for Physical Planning, Construction, Communal Affairs and Traffic


Faculty of Architecture
University of Zagreb


City Acupuncture


Oris - House of Architecture




City of Zagreb
City Office for Culture, Education and Sport


Republic of Croatia
Ministry of Culture

Work title: Illusion & Confusion

We want to make the suggestion that including other disciplines in the architectural design process should not begin after conception, but rather before, as sources of example models. After all, we feel we would like to consider the following sentence written by Ethel Baraona Pohla in an essay about the future of architecture: „There is an important need to understand that the space for action includes architect‘s participation from the basis, first as citizen, then as architects“ and before that probably as individuals. Therefore, we use three case studies, one from the field of arts, one from media and one from fiction to analyse a process which we call association with the devil to transform fake into real public space. By extracting different strategies that were used by the actors of these examples, we want to put up a set of steps to plan, simulate, propose, do our own action. Public space is only imaginable as a work in progress situation. Which produces confrontation, coincidence, debate, self-determination, alltogether an unpredictable and unintended situation. Project on seducing google street view car driver to get hands on a more self-determined and expressive virtual representation of the public realm Maps are never a one-to-one representation of reality. Besides the need to render the human surroundings more rational and organised, maps also show myths, tales, illusions and mistakes. Google Street View, part of Google Maps and the most recent and most spread form of mapping the public realm in our swath of land today, is globalized and monopolized through being in the hands of one market-driven organisation. It is generated by a company, who is aiming for a preferably anonymous and uniform representation. Strict instructions for the drivers and algorithms during the process of adjusting and combining the images prevent the appearance of human activities and the recognition of faces. The representation of the public through Google Street View is a private affair, happening in secrecy. The scenery of Google Street View images is characterized through an overload of indifference, where a hand-full of occasions are prominent because they have probably been overseen in the clearification procedure. Because expression and curiosity are irrevocably linked, the lack of free expression in the street view creates a weird, lazy, fake consumption of the virtual space, where curiosity doesn’t rise, or quickly fades, since there is no air for one’s own interpretation - if this experience was a taste, it would be that of a burger in a burgerking restaurant. In that sense we have: a fake public space: google street view a real public space: a diverse and transparently produced virtual reality strategy: SEDUCTION, BRIBERY, HIJACKING, MANIPULATION - trying to find the human, the achilles heel of the systhem, of the anonymous machine - which is the driver in the google street view car! To conquer a new public territory and invent a new form of documentation, we developed a procedure. However, during the process, we had to scale down our approach: 1) we imagined a spectacular hijacking in the style of the bad guys from the movies, using a beautiful women as a lure 2) but because of an accent and technical problems it became a hitch-hike-scenario on the other end of the skype line 3) which due to the fact that drivers are strictly forbidden to open the locked doors and even if they were to do so, the systhem would shut down completely within 2 minutes, is unrealistic. This is why an easier way would be to apply directly for a trojan google drivers job. 4) But until the cars come back to our region (since sub-firms are hiring local drivers only), we decided to consecrate ourselves to producing appealing images that raise the question: how rich could this new public territory be? In these images we introduce a mysterious guide (who resembles the rabbit from Alice in Wonderland, but could be a magician or a shaman, or the Pied Piper of Hamelin). He is playing with the human sensibility, seducing and hypnotizing, the car won’t be able to resist to follow him. The result is a doubt but the process is a research filled with answers. Following it is about entering it. But we remain with the uncertainty of what would happen to the jalousies behind the windows - jalousie comes from jealous - would they go up or down? The lecture is open, we try to keep it complex and evocative. Follow the rabbit!
Work details
Application Number 0000703192
Author Fehse, Eva-Maria , Germany
Coauthors Falkenhahn, Laurens Manuel, Germany
Tripod, Sébastien , Switzerland

Juror Comments

  • Juror @ 03/08/2015 23:47:52
    The work displays an interesting intellectual reflection founded on the brief of the competition. It explores the terms of anonymity in a very complete way as well as quite radical and surprising control of public space through one company. The result is a maybe greater interest in the virtual public space.
  • Juror @ 03/08/2015 18:12:26
    The idea of the work of a Trojan Google street car driver is intriguing, as well as the notion of the depersonalized public space as a “work in progress” in the public realm. The approach of the work is nevertheless a bit immature.
  • Juror @ 03/08/2015 13:37:46
    The work is interesting as a concept between art and architecture with a good level of abstraction and esthetical quality in ideas and graphic design, nevertheless with certain limits.
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